Our Beginning
In 2004, Co-Founder and CEO Beth Gerstein couldn’t find a diamond engagement ring that was ethical, sustainable, and traceable. She wanted the sparkling symbol of her commitment to represent more than love: the perfect piece would also respect the planet and protect its future. On a mission to make the jewelry industry more sustainable and ethical, Beth — alongside Eric Grossberg — founded Brilliant Earth in 2005.
From that first step through today, we’ve revolutionized the way jewelry is sourced, crafted, sold, and worn. We do not compromise between quality and conscience — and neither do our customers.

“We started Brilliant Earth in 2005 to raise the ethical standards of the diamond industry and to create a new way to buy beautiful fine jewelry.”
— Beth Gerstein, CEO & Co-Founder
Our Mission to cultivate a more transparent, sustainable,
compassionate, and inclusive jewelry industry has been at the
core of everything we do from day one. It's in our DNA.
Our Mission Pillars

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